Channel Marketing In the Food Industry
Channel Marketing In the Food Industry to Grow Your Brand
Develop sales and marketing strategies across all food distribution channels to maximize growth across channels to build a balanced sales portfolio and increase profits across all distribution channels and company equity.
- Retail
- C-Store
- Foodservice
- Private Label
- Institutional & Bulk
- Including attract new distributors
- Online Amazon / Direct
Sales Driven Approach to Food Marketing
NewPoint works closely with client sales teams to arm them with channel-specific marketing programs as sales tools:
- Sales meetings
- Sales tools, collateral & presentations
- Trade show and event marketing materials
- Channel marketing programs
- Digital & email marketing programs
- Incentive programs in foodservice (restaurant, QSR chains, university), distributors & buying groups
- Marketing programs and support for retail distributors, brokers & reps
Tactics to Introduce Your Brand to New Food Distribution Channels


Are you a growth-minded food brand looking to explore growing your channel marketing in the food industry? Please reach out to the NewPoint team — interested in food marketing topics? Please visit our “Intel” page or check out my book: Moving Your Brand Up the Food Chain.