A Creative Agency That’s All Business
NewPoint Marketing is equal parts Art & Science, meaning our marketing team conceives and implements marketing ideas only after conducting the executive-level groundwork that justifies them.
Within the critical context of your broader food-industry marketplace, we work to fully understand your company—what makes your operation run, your brand competitive, and your bottom line profitable. Only then can we set out to innovate.
The Best Insights Come from Full Immersion
We believe in making informed decisions about growing your sales, margins, and brand by making business decisions based on facts—not speculation—about your market.
Strategy first. Sales always.
- NewPoint strategic approach includes comprehensive marketing services through:
- In-depth market research
- Competitive analysis
- Customized messaging
- To deliver marketing support for our clients across multiple industry segments and sales channels:
- Retail B2B & CPG
- Foodservice
- DTC & E-commerce
- Institutional markets
- Commercial food equipment providers
- Food processors
- Distributors
NewPoint Marketing Executive Leadership Team
NewPoint Marketing is a full-service strategic marketing and branding firm with one goal: Move Your Brand Up the Food Chain™
Patrick Nycz
Founding President
As founding president of NewPoint Marketing, Patrick is the ringleader and strategic guide for a team of business-minded creatives on a single mission: Develop and execute channel-driven food brand marketing strategies that support our clients’ growth.
A contributing member of the Forbes Agency Council and quoted in the New York Times, USA Today, Adweek, Progressive Grocer, and Convenience Store News.
Patrick is also the author of Moving Your Brand Up the Food Chain and the Business and Marketing Advisor for Purdue University’s Food Entrepreneur & Manufacturing Institute.
Stephanie Bossung
Vice President of Account Services
With a sharp mind for sales strategies and an unwavering commitment to project excellence, Stephanie Bossung serves as the critical link between conceptualization and flawless execution, fueling her main goal: Creating new client success stories.
Stephanie is the author of the Shopper Marketing guide, Own the Cart
Agency Leadership:
Client Relations
Go To Market Strategies
Media
Shopper Marketing
Brant Baumann
Senior Brand Strategist
Agency Leadership:
Research & Strategy
Creative Direction
Copywriting
Content Strategy
Kristy Blair
Director of Design
Agency Leadership:
Visual Brand Strategy
Creative Direction
Art Direction & Design
Packaging
Ashley Morgan
Director of Social Media & Production
Agency Leadership:
Social Media Management
Digital Ad Management
Analytics Managment
Project Management
Want to learn more about how the NewPoint team can help your brand?
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