A food and beverage marketing agency for growth-minded brands.

Food Industry Marketing for Every Sales Channel

Foodservice B2B Marketing Services | CPG Food & Beverage | Digital & e-commerce

A food and beverage marketing agency specializing in crafting strategic marketing solutions for foodservice and CPG sectors. Our expertise lies in transforming growth-minded brands into market leaders through innovative strategies and data-driven approaches.

From brand positioning to digital marketing, we offer comprehensive services designed to fuel your growth. Let’s collaborate to create a recipe for success that will set you apart in today’s competitive market.

Ready to take your brand to the next level? Fuel Your Growth

Branding

Brewing up a Rebrand

for:

B2C Packaging

Bringing Home the Bacon

for:

B2B Marketing

Tools for the
Trade Show

for:

nemco logo white

CPG Packaging

Packaging with a Punch

for:

Social Media & Digital Marketing

Taking the
Orchard Online

for:

happy apples logo white

Promotions

And the
Weiner is…

for:

Shopper Marketing

Swaying Shoppers
at the Shelf

for:

An invaluable partner

“In my time as Director of Product & Trade Marketing at Farmer Brothers, NewPoint transformed our foodservice sales and marketing. They modernized our 100-year-old brand while honoring its legacy. Their expertise in sales strategies, team training, tailored messaging, and POS design drove our success. NewPoint’s impactful B2B marketing solutions make them an invaluable partner.”
— Adeline Cruz-Phillips
True North Brand Group, Inc

Marketing strategy to support sales

“Whether a startup or an established brand, NewPoint’s food industry expertise has been a constant throughout the past 15 years I’ve worked with them. Their approach to branding and marketing strategy always supports sales and is aligned with our corporate objectives, regardless of the channel.”
— Rob Kastens
Chief Executive Officer Honey Creek Legacy, Inc.

Cost-effective marketing to drive results

“NewPoint Marketing’s deep understanding of foodservice sales and creative marketing strategies has helped us effectively reach our target audience. They’ve played a key role in developing our brand, refining our market position, and ensuring we stand out in a competitive market. Their cost-effective B2B marketing has driven results and optimized our resources, making them a vital partner in our growth.”
— Joe Carcione
VP Sales and Marketing, Nemco Food Equipment

Our philosophy is simple yet remarkably effective:
Strategy first. Sales always.

NewPoint is a food and beverage marketing agency that delivers strategy and creativity to support sales.

Retailer & Brand Activation Partners

Food and beverage marketing agency intelligence blog

Food and Beverage Marketing Intelligence

Discover expert insights and strategies on the NewPoint Marketing Food & Beverage Agency Intelligence Blog. From industry trends to actionable tips, our blog is your go-to resource for elevating your brand. Check it out today!

Brand extension
Food Packaging

Brand Extension Case Study: Kentucky Legend Sizzles

Retail Line Brand Extension Launch Brand extensions can be tricky. Imagine walking down the grocery aisle and spotting your favorite cookie brand now offering… ice cream? It might sound exciting, but in the world of consumer packaged goods (CPG), such brand extensions are a high-stakes gamble. We’ve highlighted other brand extensions in the past—that did…